Online Marketing Specialist in Sterling, VA

Job Overview

The Online Marketing Specialist creates measures, analyzes and optimizes online marketing and advertising platforms and programs, while managing external parties to achieve marketing goals.

The love of digital media is a must. This is more than just talking to your friends on facebook, twitter, etc. These guys want someone who lives/sleep/eats/drinks social media - if possible. Their ideal candidate will be someone who is familiar with all social media platforms and be willing to make recommendations based on their experience and the needs of the organization.

Responsibilities

• Drip mail / E-mail marketing campaign
• Creating, managing, and developing new templates for social media campaigns
• Collaborating with internal leaders to create and deploy highly effective online marketing and advertising programs (including email campaigns, blogs, social media initiatives, co-marketing opportunities, online advertising, and more)
• Candidate must strive to be creative, analytical, and highly technical in nature

Requirements

• Current and past experience in establishing and maintaining a presence on all major social network sites including: Facebook, Twitter, LinkedIn, Youtube, etc.
• Experience in creating email and other electronic campaigns which will serve to promote lead generation and event promotion
• Need to be up to date with the latest technology (AKA Don't apply if you still have a flip phone)

Company Information

This company is a very unique, highly specialized asphalt technology company that enables you to enjoy the effect of real stone or brick driveway designs, but with additional advantages you just can't get with real brick, stone, stamped concrete or pavers. This company is led by a very successful business owner. Very entrepreneurial environment with a great opportunity for growth.